How can I get started with bulk SMS service?
Choose your preferred solution, contact our team or sign up online, complete DLT registration if needed, set up your campaign, and start sending. We guide you through every step and provide training.
What support does your team provide?
Our support team assists with DLT registration, sender ID setup, template approval, campaign optimisation, technical integration and troubleshooting, with 24/7 support via email and ticketing.
Do you provide services in Patna and across Bihar?
Yes, we are based in Patna, Bihar and serve businesses across Bihar and all of India, with dedicated local support.
What is bulk SMS and how does it work?
Bulk SMS is the process of sending thousands of text messages simultaneously to a large group of recipients. You provide a list of numbers and message content, and our platform delivers your message instantly with real-time tracking for every recipient.
Is DLT registration required for bulk SMS in India?
Yes, TRAI mandates DLT (Distributed Ledger Technology) registration for all promotional and transactional SMS sent in India. Our team assists you with the complete registration and template-approval process.
How fast is bulk SMS delivery?
Messages are typically delivered within seconds of being sent, subject to operator network conditions and message priority (transactional messages are prioritised over promotional).
What is the difference between promotional and transactional SMS?
Promotional SMS carries marketing content like offers and discounts, while transactional SMS carries business-critical information such as OTPs or order confirmations. Transactional SMS faces fewer restrictions and can be sent any time; promotional SMS follows stricter opt-in and time-window rules.
Can promotional SMS be sent at any time?
No. As per TRAI guidelines, promotional SMS can only be sent between 9 AM and 9 PM. We schedule your campaigns automatically to remain compliant.
Do customers need to opt-in for promotional SMS?
Yes, promotional messages should only be sent to customers who have consented to receive marketing communication, in line with TRAI/DLT regulations.
Can transactional SMS be sent at night?
Yes. Unlike promotional SMS, transactional SMS can be sent 24x7 since it delivers information the customer is actively expecting, such as OTPs or order updates.
Can I use transactional SMS for marketing?
No, TRAI regulations prohibit promotional content in transactional SMS routes. Doing so can lead to route blacklisting. We help you set up separate promotional and transactional routes correctly.
Do I need a registered sender ID for transactional SMS?
Yes, every transactional route requires a DLT-registered sender ID and approved templates. Our onboarding team handles the registration and template approval on your behalf.
What is OTP SMS and why is it important?
OTP (One-Time Password) SMS delivers secure verification codes for authentication. It is critical for login, password reset, payment confirmation and account security, ensuring only the person with access to a specific phone number can complete sensitive actions.
How fast is OTP delivery?
OTP messages travel on a dedicated priority route and are typically delivered within a few seconds, subject to telecom network conditions.
Can OTP SMS be used for marketing content?
No. The OTP route is reserved strictly for verification codes as per TRAI rules. Sending any promotional content on this route can get it blacklisted, so we keep OTP traffic completely separate from marketing messages.
Can I integrate SMS into my website or application?
Yes. We provide a powerful REST API that lets developers integrate SMS sending directly into websites and applications, typically in just a few lines of code, with full documentation and a free sandbox for testing.
Which programming languages are supported?
Our REST API works with any language capable of making HTTP requests — including PHP, Node.js, Python, Java and .NET — and we provide ready sample code for popular stacks.
Is there a free trial or sandbox for testing the API?
Yes, we provide a free sandbox environment so you can test integration, message formatting and delivery callbacks before moving to production traffic.
What is Long Code SMS?
Long Code SMS uses a dedicated long-format virtual number for business messaging. It can support both outgoing SMS and incoming customer replies, making it suitable for two-way communication.
Can customers reply to Long Code SMS?
Yes. One of the main advantages of Long Code SMS is two-way communication, allowing customers to reply to messages where the configured service and use case support inbound SMS.
Can Long Code SMS be integrated with an API?
Yes. Long Code SMS can be integrated with websites, applications, CRMs and other business systems through SMS APIs and webhook-based event handling.
What is Short Code SMS?
Short Code SMS uses a short numerical number for business messaging. It is commonly associated with high-volume communication, campaigns, alerts and interactive SMS use cases.
What is the difference between Short Code and Long Code SMS?
Short Codes are shorter and generally designed for high-volume or campaign-oriented messaging, while Long Codes use standard long-format numbers and are particularly useful for two-way communication and customer replies.
Can Short Code SMS be integrated with an application?
Yes. Short Code SMS can be connected to websites, applications, CRMs and other business systems through API integration, depending on the supported telecom configuration and use case.
How is WhatsApp marketing different from SMS?
WhatsApp allows rich media (images, videos, documents, buttons) and two-way conversations, typically resulting in significantly higher open and response rates compared to plain-text SMS.
Do I need customer consent for WhatsApp marketing?
Yes, WhatsApp requires opt-in consent and approved message templates for business-initiated conversations, ensuring your campaigns remain compliant.
What happens if a customer does not have WhatsApp?
We can automatically fall back to SMS for numbers that are not on WhatsApp, so your campaign still reaches the full list without any manual work on your side.
Can WhatsApp Business API be used for promotional messages?
Yes. Businesses can use WhatsApp Business API for promotional communication such as offers, discounts, product launches and campaigns, subject to WhatsApp policies, customer opt-in requirements and the applicable approved messaging templates.
Can WhatsApp Business API be used for transactional messages?
Yes. It can be used for business-related updates such as order confirmations, payment updates, booking confirmations, delivery notifications, appointment reminders and other supported transactional communication.
Can WhatsApp Business API be used for OTP messages?
Yes. WhatsApp can be integrated into authentication workflows for supported OTP and verification use cases such as login verification, registration and account security. The implementation must follow the applicable WhatsApp authentication and messaging requirements.
Can the virtual assistant hand off to a human agent?
Yes, conversations can be configured to escalate to a live agent automatically whenever the automated flow cannot resolve the customer's query.
Do I need the WhatsApp Business API to use button menus?
Yes, interactive buttons and list menus are built on top of the WhatsApp Business API. If you are not yet using the API, we can set both up together.
Can the menu flow be customised for my business?
Absolutely. We design the button structure, list options and response text around your specific use case, whether that is support, lead capture or order tracking.
Can businesses use voice calls for customer communication?
Yes. Voice call services allow sending automated voice messages for reminders, notifications and campaigns, and can be combined with IVR so customers can respond without human interaction.
Which languages are supported for voice campaigns?
We support Hindi, English and several regional Indian languages for both pre-recorded and text-to-speech voice campaigns, so you can reach customers in the language they are most comfortable with.
Can I schedule voice calls in advance?
Yes, campaigns can be scheduled for a specific date and time, and you can also set the exact hours during which calls are allowed to go out.
What is an IVR service and when should I use it?
IVR (Interactive Voice Response) is an automated phone system that answers calls and routes them based on customer input, like "Press 1 for support, Press 2 for billing." It is excellent for support, lead collection, feedback gathering and reducing support-team workload.
Can IVR calls be recorded?
Yes, calls can be recorded for quality checks and training, with recordings accessible from your dashboard along with delivery and interaction analytics.
Can IVR be integrated with our existing CRM or helpdesk?
Yes, our IVR platform supports integration with common CRM and helpdesk tools so caller information and call outcomes sync automatically with your existing workflows.
How quickly can a toll-free number be activated?
Once documentation is submitted, activation typically takes a few business days depending on operator processing timelines.
Can multiple agents receive calls on one toll-free number?
Yes, incoming calls can be routed to multiple agents or departments in sequence or simultaneously, so no call goes unanswered during business hours.
Is a toll-free number free for the business too?
No, the call is free for the caller only — the business pays for incoming call minutes as per the chosen plan. We help you pick a plan that matches your expected call volume.
What is a missed call service and how does it generate leads?
Missed call service allows customers to simply miss-call your number. Our system automatically registers their phone number and can trigger an instant callback, SMS response, or add them to your leads list — low-friction because customers don't pay or speak to anyone.
Can I export the leads collected from missed calls?
Yes, all captured numbers are available on a real-time dashboard and can be exported for use in your CRM or for follow-up campaigns.
Is there a limit to how many missed calls the number can handle?
No, the service is built to scale from small local campaigns to large pan-India promotions handling thousands of simultaneous missed calls.
Can email be combined with SMS and WhatsApp campaigns?
Yes, we help you build unified multi-channel campaigns so the same audience segment can be reached across SMS, WhatsApp and email for maximum impact.
Do you provide ready-made email templates?
Yes, we offer a library of responsive, tested templates for newsletters, promotions and transactional emails that you can customise with your branding.
Can I track opens and clicks on my email campaigns?
Yes, every campaign includes detailed open-rate, click-rate and bounce reporting, along with list segmentation and A/B testing to keep improving results.
Is election campaign messaging regulated?
Yes, political messaging must comply with Election Commission guidelines and TRAI/DLT regulations. Our team helps ensure your campaign communication remains compliant.
Can messaging be targeted to a specific constituency?
Yes, voter lists can be segmented by constituency or booth area so your announcements and updates stay locally relevant.
Which channels can be used together for a campaign?
We support SMS, voice calls and WhatsApp together, so a single campaign can combine text alerts, personalised voice messages and rich WhatsApp updates for maximum reach.
Do I need technical knowledge to become a reseller?
No. We provide a ready-to-use, branded reseller panel along with onboarding support, so you can start selling SMS, WhatsApp and voice services without needing to build any technology yourself.
Can I set my own pricing for clients?
Yes, the reseller panel lets you configure your own client-facing pricing while you are billed at your reseller rate, so you control your margins.
Is API access available for reseller panels?
Yes, resellers get API access so they can integrate messaging directly into their own platforms or offer it to clients who want to build custom integrations.
What is social media marketing?
Social media marketing is the use of social platforms to promote your brand, engage your target audience, build awareness and generate business opportunities.
Which social media platforms do you manage?
We can help manage platforms such as Facebook, Instagram, LinkedIn, YouTube and X, depending on your business and target audience.
Can social media marketing generate leads?
Yes. With the right audience targeting, content strategy and campaigns, social media can help generate qualified traffic, enquiries and leads for your business.
What is DLT registration for SMS?
DLT registration is part of the telecom regulatory framework for managing commercial communications. Businesses sending bulk SMS need to complete the applicable sender, header and content-template registration requirements.
Do I need DLT registration to send bulk SMS?
Businesses sending regulated commercial communications generally need to complete the applicable registration and template requirements before their SMS traffic can be delivered through telecom networks.
What does DLT registration include?
Depending on your communication requirements, the process can include Principal Entity registration, sender header registration, content-template registration and consent-related registration where applicable.
